While releasing the latest and most technical products to the market is thrilling, the real challenge lies in getting store staff excited enough to fully grasp the greatness of these products and sell them above other brands' latest releases.

Our approach involves producing dynamic booklets that never repeat themselves. These materials feature stickers, posters, pop-outs, and interactive games, transforming them into engaging brand fanzines rather than mundane training manuals.

Launches accompanied by our training booklets consistently outperform those without them. Research indicates that store staff exhibit greater product knowledge when using these booklets, with some even collecting them as mementoes.